From Reps to Reach
+100
CONTENTS
+15
ugc creators
Push
ADVERTISING MANAGEMENT
Channels
For McFit, we designed a campaign powered by UGC creators, leveraging their dynamic storytelling to captivate and engage audiences instantly.
By embracing authentic and participatory content, we positioned McFit as a top fitness brand on TikTok, speaking the language of the new generations with a fresh and relatable tone.
Through a multi-layered creative approach and over 100 original content pieces, we boosted engagement and loyalty, redefining the gym experience as a space for self-expression and community connection.
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